by Will Perry Saudi Arabia’s sports scene has dominated the headlines in recent years – and for good reason. From the Saudi Pro League recruiting world-renowned talent, to the successful 2034 World Cup bid, LIV Golf, and the Women’s WTA Finals, the Kingdom is making big moves. Under Vision 2030, the Kingdom’s sports industry is accelerating into a robust, diversified economic sector. Strategic capital deployment, a packed calendar of marquee events and carefully selected part

Discover what it’s really like to intern in Saudi Arabia. In this blog, Elliott Fowler shares insights from his year-long placement at AEI Saudi — covering everything from hands-on consulting experience and navigating market entry, to cultural adaptation, travel, and playing rugby in the Gulf. A must-read for students and young professionals considering global career opportunities.

First-time visitors sense the momentum—many return to expand networks and plan their entry. Vision 2030 is working.